Next World Media Symposium returns this spring, bringing industry professionals and their insights to Hussman School students. This year, speakers will discuss the increasing importance of public relations. The event will take place Friday, March 22, from 10 a.m. to 12:15 p.m.
The workshop is free and open to the public.
Director of Advertising and Public Relations and Distinguished Professor in Sports Communication John Sweeney will talk with five esteemed professionals who have strong Carolina ties:
"If you group the experiences of these practitioners together, you have expertise on a professional hockey team, corporate McDonalds, the Philadelphia art museum, the Lance Armstrong controversy, and a top advertising agency," said Sweeney. "It is an impressive group of experts."
For more information, please contact Sweeney at jsweeney@email.unc.edu.