Junck Research Colloquium with Erica Scharrer

Friday, April 12, 2019 -
8:30am to 10:00am

Halls of Fame, Carroll Hall (Room 128)

About the Event

The Junck Research Colloquium with Erica Scharrer will occur on Friday, April 12 in the Freedom Forum Conference Center from 8:30 - 10 a.m.


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Erica Scharrer, Ph.D.

Department of Communication, University of Massachusetts Amherst

Do media contribute to "toxic masculinity"?: Media use and beliefs about masculine gender roles and norms among adolescents and emerging adults

There is growing critique of the cultural messages that communicate to boys and men ways of performing masculinity that promote dominance, aggression, and the suppression of most emotions. Yet, little research exists that seeks to understand how, when, and from where gender roles and norms about masculinity take shape from those cultural messages. In this talk, two recently published studies finding links between amount of viewing of particular television genres (study 1) and amount of time spent playing violent video games (study 2) and scores on the Masculine Roles and Norms Index (Levant et al., 2007) will be briefly reviewed. The bulk of the talk will describe a follow-up study currently in the works (study 3) bringing similar questions regarding whether media use is correlated with views of masculinity to a sample of 13- to 17-year-olds from across the United States.

About the Junck Colloquium

The Mary Junck Research Colloquium series was formally established in 2007 to nurture an intellectually vibrant climate with both interdisciplinary and multidisciplinary shades, by scheduling scholarly presentations on diverse topics.

The speakers represent various disciplines and units on campus as well as other universities and organizations in the Triangle. The series has been particularly successful in attracting scholars and researchers of national and international renown from within the United States and abroad. The series attracts a diverse audience comprising faculty, graduate students and researchers from around the Triangle.