News

As professional media organizations are challenged to innovate constantly to keep up with the digital world, UNC Hussman is engaged with the future of education and the journalism, public relations and advertising industries through groundbreaking research and projects.

The UNC Graduate School’s Diversity and Student Success program is highlighting Hussman's Dana Anthony as a Carolina Grad F1RSTS featured scholar.

UNC Hussman Dean Susan King joined WFAE’s Charlotte Talks show to discuss local media in the digital age.

by Barbara Wiedemann
Carolina Covenant Scholar Patsy Montesinos ’21 was named one of five ProPublica Emerging Reporters for the 2019–2020 school year. In its fifth year, the nonprofit newsroom’s program, which aims to lower barriers to investigative journalism for college journalists from diverse backgrounds, gave Montesinos three days to network and learn from reporters in their native habitat: newsrooms at The New York Times, Buzzfeed, WNYC and ProPublica. The program also paired Montesinos with ProPublica’s Emmy Award and Edward R. Murrow award-winning filmmaker and journalist Katie Campbell, providing the Hussman junior with $9,000 in seed money to produce a video on immigration and family dynamics which she pitched last fall and plans to finish this summer under Campbell’s tutelage. As a ProPublica Emerging Reporter, Montesinos will also have the opportunity to attend the 2020 NICAR Conference devoted to data journalism this March in New Orleans.

A vibrant and collaborative interdisciplinary research culture at the UNC Hussman School of Journalism and Media creates new knowledge, advances scholarship and helps reinvent media.

UNC Hussman's Gary Kayye spoke with Times Higher Education about his career and today's generation of students. Read on for more of his thoughts on how higher education has changed — and why he has his classes practice meditation.

As you embark on those 2020 New Year's resolutions, UNC Hussman professor and health communicaiton expert Seth Noar has some tips for avoiding health misinformation. Noar spoke with UNC's Emilie Poplett about detecting misleading viral diet advice, looking past social media and catchy headlines and developing science literacy when it comes to health and food.

Over 30 UNC Hussman students joined the more than 1,500 Carolina graduates embarking on their next chapter this winter. Some were graduate students returning to professional life, while others were taking their first steps into the career world.

by Barbara Wiedemann
What brought five marketing professionals from Boston bundled in scarves and shod in the latest PUMA footwear to an over-the-storefront space in downtown Chapel Hill on a cold Monday afternoon in December? Hussman alum Allen Bosworth ’81 and his team at EP+Co. had a lot to do with it. PUMA is a client of the award-winning Greenville, SC and NYC-based firm known for its creatively engaging integrated user experiences. Bosworth, EP+Co. president, steeped 26 students from across Carolina in the ways of experiential marketing, teaching this fall’s MEJO 591: “Workroom FashionMash Experiential Design” course for UNC Hussman while Professor of the Practice Dana McMahan was on sabbatical. The goal is to unite a brand’s core marketing principles and creative advertising messages and design/build an experience that will surprise and delight. PUMA’s charge to the class: can PUMA bring an authentic brand voice to GenZ’s gaming culture?