Inside health advertising: Real talk with Michael Larson on the ups and downs and everything in-between

Step inside the world of health advertising with Michael Larson, CEO of Omnicom’s Diversified Agency Services (DAS), as he gives an insider take on what the industry is really like. From big wins to the learning curves, Michael shares his experiences, risks and career choices that shaped his path. Students will learn about the ever-evolving field, hear what skills actually matter when entering the job market and walk away with real‑world advice on building confidence early in their careers. If you’re curious about healthcare, advertising or simply how to make smart moves in your first chapter after UNC, this candid session is for you.